Co-owner, Chief Creative Officer
Elka Devash defines the creative vision for the entire Genesis Hospitality portfolio, from initial ideation and development, mergers and acquisitions, concept repositioning and brand identity development, to crafting distinct immersive guest experiences for each concept. She extends the experiential thread by creating concept spaces that inspire and creative-directing all marketing collateral and website designs.
Elka began working with Medical Diagnostic Laboratories, L.L.C. (MDL) in the clinical laboratory in 1999, orchestrating and supervising laboratory accessioning. In 2007, she founded Sherute, LLC., a construction and facilities management company; she is currently president. Elka is also a principal of Genesis Investment Properties, LLC. She leads strategic planning, design, and production of decor and furnishings for all Genesis Biotechnology Group (GBG) member companies and properties, encompassing an estimated 400,000 square feet of administrative offices, conference rooms, clinical laboratories, hospitality, and residential spaces. Elka creative-directs digital branding for all GBG company websites.
Director of Hospitality
Eben Copple loves food, drawing culinary inspiration from the local Kansas farmer's markets he visited with his parents in his youth. The Kansas native honed his chef credentials at local restaurants like Lidia’s Kansas City, owned by celebrity chef, television host, author, and restauranteur Lidia Bastianich, and Eleven, an innovative eatery in Pittsburgh, PA’s Strip District.
Chef Eben continued his career at several of New York City’s top restaurants, including WD-50, a Lower East Side mecca of modernist cooking; Barbuto, a beloved West Village Italian spot; and Jovia, a New American restaurant tucked in an Upper East Side townhouse. In 2007, Eben brought his passion for fresh, local flavor to the Yardley Inn in Yardley, PA, as Executive Chef. There, he started the organic riverside kitchen garden that provided a variety of vegetables and herbs for his seasonal menus.
As Culinary Director of Genesis Hospitality, Eben works closely with the Executive Chefs in the group—at properties such as The Peacock Inn, Chez Alice Patisserie, and Proof Pizza in Princeton, NJ; and Washington Crossing Inn in Washington Crossing, PA—to build upon their unique restaurant concepts and develop new, exciting ones.
Executive Pastry chef
Serge Torres is an internationally acclaimed, award-winning, classically trained French pastry chef, chocolatier, and baker. As, he imparts French style and sophistication to all of our sweet creations. A native of Bandol, a fishing village in the South of France, Serge's earliest culinary influence was his mother, a chef, who he grew up assisting in the kitchen. After completing his training at France's CFA le Beausset culinary school, Serge came to the United States as an assistant pastry chef at New York's Le Cirque under his cousin, celebrity chef Jacques "Mr. Chocolate" Torres.
Serge continued his culinary career at classic French restaurant Le Périgord in Midtown, New York City, and fine dining restaurant The Castle at Tarrytown in Tarrytown, NY. His pastry skills have taken him as far as Bahrain, where Torres created mouth-watering sweets and wedding cakes for the royal family. He followed his passion to Charlottesville, VA, where he wove his sugary spell at Kluge Estate Winery and concept restaurant Fuel, the Farmington Country Club, and Fleurie, an upscale, modern French restaurant. Torres and Fleurie launched a joint venture called Patisserie Torres to highlight his decadent, high-end pastries.